Nintendo to honour its Mario millionaires

Leigh Harris
Nintendo to honour its Mario millionaires

In a rather unique sounding opportunity, Nintendo Australia will be giving out 'certificates' of millionaire-ship to its fans.

It's being done to commemorate the passing of 500 billion in-game coins having been collected in New Super Mario Bros 2 for 3DS since launch.

To receive the certificate, players are being asked to send in a photo of themselves holding up their game (showing more than a million coins), and it'll get mailed out to them.

It's a great example of deepening consumers' experience with a brand, and ought to be applauded.

The offer runs until 31st March.

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Tags: Nintendo , 3ds , competition , New Super Mario Bros 2

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