IN PHOTOS: The Nintendo Wii U Experience pop-up shops

Leigh Harris
IN PHOTOS: The Nintendo Wii U Experience pop-up shops

Nintendo has upped the ante with its usual policy of hitting shopping centres with experiential tours, using pop-up shops to push the Wii U.

They're in most states in Australia to varying scales, and are replete with folks in Nintendo polo shirts handily demonstrating the new controller and a vast array of games.

The third party titles which warranted inclusion (at the Sydney pop-up store at least) are Batman: Arkham City: Armored Edition, Zombi U and Darksiders II.

Here's a gallery of the stores in action:

 

To register for the MCV Pacific News Digest, head to the registration page: http://www.mcvpacific.com/user/index/register/journey/register

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Tags: Nintendo , Retail , Wii U , photos , experiential marketing

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