Five Star hires Mink Marketing for PR

Leigh Harris
Five Star hires Mink Marketing for PR

Former Sega PR Manager Rebecca Skoulos will be once again handling duties on its titles via her new role at agency Mink Marketing.

Darren Macbeth, MD of Five Star, told MCV: “Five Star Games is excited to utilise the range of services and expertise Mink Marketing has to offer. Rebecca’s knowledge of the gaming industry and her  previous role at Sega Australia as a PR Manager will ensure continuity and a smooth transition with Five Star Games.”

Christallo Kouris, Director of Mink, added: “Mink Marketing is pleased to have Five Star Games on board, we look forward to working with them on some exciting new releases.”

Mink's duties will begin by taking the lead on Sonic & SEGA All-Stars Racing, and working with Five Star on the highly anticipated Aliens: Colonial Marines.

Khiet Chu, who made the jump from Sega Australia to Five Star, will remain the lead on all other Sega titles.

Five Star Games formed in June this year as Sega re-focused its territorial interests to be more digital, closing the Sydney office. The majority of Sega Australia staff moved across to Five Star Games, which is still headed up by ex-Sega MD Darren Macbeth.


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Tags: Distribution , sega , pr , agency , Darren Macbeth , Five Star Games

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